MLS Season Pass on Apple TV Teams Up with TikTok to Highlight Lionel Messi in Exclusive Player Spotlight

Exclusive Livestream Featuring Messi’s Performance During the Audi 2024 MLS Cup Playoffs

Soccer fans worldwide are in for a treat on Friday, October 25, when TikTok streams a special live Player Spotlight focusing exclusively on Lionel Messi, the captain of Inter Miami CF. The livestream will capture every moment of Messi’s on-field brilliance during the Audi 2024 MLS Cup Playoffs Round One Best-of-3 Series, where Inter Miami CF begins its journey towards the MLS Cup.

Messi

Starting at 8:45 p.m. ET, the Player Spotlight will be available globally on @MLS and @InterMiamiCF TikTok accounts, offering viewers an innovative way to experience the game. This marks the first-ever live soccer match on TikTok centered entirely on one player, providing fans with a unique and immersive perspective on Messi’s gameplay.

TikTok: A Hub for Global Soccer Enthusiasts

With millions of soccer-related posts and an engaged global fan base, TikTok has become a prime destination for sports lovers seeking exclusive and interactive content. The @MLS TikTok account, boasting the largest international following of any North American sports league, sees 65% of its engagement coming from outside the United States. The platform has witnessed a staggering 194% growth in engagement, reflecting the passion and enthusiasm of its community.

This Player Spotlight event gives fans unparalleled access to one of the world’s most celebrated athletes, offering a closer connection to Messi’s moves on the field. Register here to stream this highly anticipated event.

Catch the Full Match on Apple TV

For those wanting to watch the complete match, it will also be available for free on MLS Season Pass via Apple TV. Fans can tune in through the Apple TV app on multiple devices, including Apple products, smart TVs, game consoles, and via the web. The match kicks off at 8:30 p.m. ET, showcasing Messi and other renowned Inter Miami players like Luis Suárez, Sergio Busquets, and Jordi Alba in their first Audi MLS Cup Playoffs appearance.

Key Details to Note:

  • Event Date: Friday, October 25
  • Player Spotlight Start: 8:45 p.m. ET
  • Match Broadcast: Free on MLS Season Pass (Apple TV)
  • Featured Players: Lionel Messi, Luis Suárez, Sergio Busquets, Jordi Alba

Inter Miami CF’s Path to Glory
Inter Miami will face the winner of the Eastern Conference Wild Card match, setting the stage for an electrifying postseason. MLS Season Pass will broadcast every game throughout the playoffs, including the coveted MLS Cup presented by Audi.

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Published by: https://newsroom.tiktok.com/

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